Blog
Occasional writing on building companies, making design decisions, and figuring things out along the way.
I Built Five Products Last Month. None of Them Needed a Team.
AI tools have collapsed the distance between idea and prototype. The question isn't whether you can build alone — it's whether you should still be waiting for permission.
AI Won't Replace Designers. But It Will Redefine What They Do.
The conversation around AI and creative work is stuck in a binary. The real shift isn't about replacement — it's about what design actually means when execution becomes cheap.
The Agency Model Is Dying. Here's What Replaces It.
AI is eating the bottom of the agency market. The agencies that survive won't be the ones that fight it — they'll be the ones that move to where AI can't follow.
Small Teams Have the AI Advantage
Everyone talks about AI transforming enterprise. But the biggest leverage might belong to teams of five people who move fast and stay close to the work.
Ship It Ugly, Ship It Fast, Ship It Now
Perfection is a luxury you can't afford when AI lets your competitor build in hours what used to take you months. Speed is the new moat.
Building With AI Is Not the Same as Building About AI
Most companies adding AI to their product are solving for a feature. The ones worth watching are solving for a workflow.